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Q.  In these pages, Sally Hogshead talks about the passion and power brands and combining it with tactics to create a customized message. Pick a brand who you feel uses the power or passion advantage, and showcase 2 examples of where they used a few tactics listed in the book to customize their message. 

– Name of Book : FASCINATE BY SALLY HOGSHEAD, New Yorks Times bestseller

– ATTACHED BELOW ARE THE PAGES

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