Chapter 17 of The Complete Guide to Successful Event Planning discusses the concept of risk-perception attitude framework in influencing behavioral changes on people. Intervention strategies are only effective when people understand the need to modify their behaviors in the process.Identify an intervention program that resulted in a successful communication campaign. Discuss how the application of the risk-attitude framework contributed to the success of the campaign. Examples of intervention programs include the following:HIV/AIDS prevention, No Texting while Driving, H1N1 flu prevention, breast cancer screening, and workplace safetyIn your paper, complete the following:Paraphrase the definition of risk-perception attitude framework. Include citations.Discuss the intervention strategies.Discuss the role of risk-perception attitude in changing people’s behavior.Discuss the role of efficacy in changing people’s behavior.Explain how you can apply this information in your own final project portfolio campaign.Include a conclusion to summarize the main points of your paper.Review the Module 6 Critical Thinking Rubric for full details on how you will be graded on this assignment. Use the library resource guide (Links to an external site.) to support your efforts.Your paper should be three to four pages in length (not including the title or reference page) and conform to CSU-Global Guide to Writing and APA (Links to an external site.). Include at least three scholarly references in addition to the course textbook. The CSU-Global Library is a good place to find these references.
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